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AI Transformation Simulation · Adoption Reset

Transformation isn't a communications problem. It's a sequence.

The same interventions, run in the wrong order, stall. Flag where your transformation is stalling, sequence the plays that move each segment, and watch the adoption curve evolve — including what happens when you deploy a play before the proof it needs exists.

A note on this tool

This is a demonstration of a transformation simulation — a deliberately simplified model, not a forecast of your organization. Its purpose is to make the dynamics of transformation work visible: how interventions, their sequence, and their timing compound or stall, and how that plays out across a whole population over time. Use it to build intuition for the shape of the work — not to predict a number.

1

Flag where the transformation is stalling

Click the 2–3 cells holding the most people
Precontemplation"no problem here"
Contemplation"maybe there is"
Preparation"I'll try"
Action / Maint."I'm doing it"

0 cells flagged. These are the bottlenecks your sequence should target — plays that hit a flagged cell land harder.

2

Sequence your interventions

Click a play to add it · drag to reorder

Your 16-week plan

Click plays on the left to build a sequence. Order matters.
    3

    Watch the curve evolve — and what each move demands

    100% 75% 50% 25% 0% Launch Week 4 Week 8 Week 12 Week 16 Self-sustaining transformation ↑
    Your sequenced plan Do nothing (adoption stays stuck)
    Week-16 adoption, your plan
    Week-16 adoption, do nothing
    Points of adoption your sequence adds

    What to get right, in order

    Each step's groundwork is what lets the next one land. Miss it — or run a play before its proof exists — and the chain breaks.

    Illustrative model, not a forecast. It renders the logic of the Adoption Matrix: interventions matched to a stalled cell land harder, and plays that depend on peer proof (peer relays, the inaction reframe, the laggard path) are muted if you run them before that proof exists. The eight plays are a curated set from the full sixteen-cell matrix. Your real sequence is what the Adoption Reset builds and measures.

    The lesson in the model

    Order is the intervention.

    Put the laggard path or the skeptic reframe in week one and watch it barely move the line — there's no peer proof yet for it to stand on. Seed proof with your innovators first, equip managers early to amplify everything after, and the same plays compound instead of fizzling. None of it runs itself: your team clears the time, has the conversations, and does the groundwork. The sequencing judgment — which cell, which play, in which order — is what separates a rollout that holds from one that decays. That's the part we do together.

    Get your simulation summary

    Get the finished summary sent to you.

    You've built a working model. Request the finished summary and Tom sends it to you personally — a single sheet with your curve, your sequence, and the read on where the transformation holds or breaks, plus a short take on what it means for your actual rollout. The simulation you built is attached to the request automatically.

    No list, no drip sequence. One human reply.

    Messages route to sail@tdcatalyst.com. Prefer to talk? Book a Fit Call →

    The engagement behind the tool

    Adoption Reset · 60–90 days

    Diagnosis by role and workflow, a population mapped onto the matrix, and a sequenced set of interventions for the cells where adoption is actually stalled — enablement delivered through two workshops for leaders and champions. You walk away with a plan built around behavioral change, not communications volume, and usage that survives the quarter after launch.